Today in Peja, under #phoenix4.0, we successfully held a dynamic Focus Group dedicated to exploring the evolving landscape of tourism and the concrete needs of SMEs in the sector.
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πŸ“ Agenda Highlights included:
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πŸ”Ή Emerging trends in tourism, innovation & digital transformation – locally, regionally, and transnationally
πŸ”Ή Tourism SMEs’ needs for human capital and capacity development
πŸ”Ή Prioritised professional support services
πŸ”Ή Mentoring & advisory mechanisms
πŸ”Ή Financing opportunities for small-scale collaboration partnerships
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πŸ’¬ The session brought together a rich diversity of voices from:
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🏫 Tourism University
πŸ›οΈ Peja Municipality
🏨 Local tourism agencies & SMEs
πŸ›οΈ Accommodation providers
πŸ”οΈ Mountaineering associations
πŸ›οΈ Cultural heritage institutions
πŸŽ“ PhD researchers and experts
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🀝 A big thank you to all participants for your valuable contributions and insights! Together, we are shaping a more resilient, innovative and collaborative tourism ecosystem in Kosovo and beyond. 🌍✨